Investor: Telekom Slovenije
The team: principal investigator Andrej Košir, researchers Nejc Kozjek, Matevž Kunaver
The project aimed at development, implementation and verification (feasibility study) of unsupervised user persona identification algorithm based on remote controller click-stream.
We developed a novel user persona identification algorithm analyzing short sequences of user events. The core idea was a classifier where each processing step estimates its own reliability and in this way the reliability of persona identification at each new click is estimated.
Example of recognition results